Aztec Ascent

About Aztec Ascent

Entain has once again called upon the UK government to immediately ban sports sponsorship deals involving unlicensed gambling operators.

In a press release on Friday, Ladbrokes and Coral owner Entain urged the government to “close the loophole without delay” in response to a Department for Culture, Media and Sport consultation on the matter.

The second consultation, which ran from 15 July to 9 September, followed an initial review in February.

About Aztec Ascent

This year sees the return of the majority of our judging panel for either the first, second or third consecutive year! Their confidence in the campaign, and how it’s run is a real testament to Most Influential Women, and how highly it is regarded across the sector, particularly as these types of lists and rankings gain popularity across industry media.

As of today, submissions for the 2026 iGB’s Most Influential Women list are open! We are once again looking for nominations that highlight all facets of the sector, and the women who are championing change and acting as leading forces within their company, or the sector more broadly.

Please provide as much detail and insight as possible on the person/s you are nominating. The more information and background we receive, the clearer the picture of their career and achievements can be.

About Aztec Ascent

The deal extends to activations around the 2027 Super Bowl in Los Angeles. The companies have outlined provisions for hospitality programmes, VIP experiences, activations across several Mexican cities and official NFL merchandise opportunities for Codere Online’s customer base.

“This agreement strengthens our premium positioning while underlining our long-term commitment to Mexico, a market with an extraordinary passion for the NFL,” said Carlos Sabanza, director of sponsorships and public relations at Codere Online. 

By aligning with the NFL, Codere seeks to leverage marquee live events to boost customer engagement and enhance its offerings through unique fan experiences.